Blog
Our blogs cover a variety of topics from educational, case studies and highlights. Our 10-part Event Consulting blog series offers you an in-depth look at the ins and outs of Event Consulting.
What is event personalization?
Event personalization is the act of tailoring an experience or communication based on information a company has learned about an individual.
10 Unique Ways Your Company Can Give Back This Thanksgiving:
Thanksgiving is a special time of year, perfect for showing gratitude and giving back. Here are 10 distinctive ways your company can make a difference this season! Costume & Clothing Drive We encourage employees to donate items such as gently used clothing or...
Tick-Tock: Why You Need to Start Your Corporate Holiday Planning NOW!
Holiday season is sneaking up on us sooner than you think. What do we love doing the most during this time? Celebrating, of course!
Increase Your Bottom Line by Hiring an Event Consultant
Want to create an event tailored to your vision, without the hassle of managing an entire event production? Consider hiring an Event Consultant.
Five Challenges Event Planners Face
I have been an Event Producer for three and a half decades. I have lived through many recessions in the event industry and survived.
The Next Big Thing in the Event Industry
The future of the event industry is quite rocky and confusing right now. The global pandemic, that had gripped the world for more than two years, had a profound impact on every economic sector around the globe.
The Power of Business Relationships
When I started my business, I joined quite a few networking groups that would help me get in touch with people who would require my services, and built lasting relationships with them.
Three Common Mistakes an Event Consultant Can Fix
As event producers, we often see ourselves as masters of our craft. Yet, it’s when we settle too comfortably into this belief that we become susceptible to errors…
The Goal Of An Event Critical Path
Producing an event can involve the coordination of various aspects that have very different timelines and types of task requirements. Keeping track of all these moving parts can be very arduous, and can lead to missing out on important deadlines or meetings.
At CanSPEP We Kissed The Cod!
I started my long trek to the annual CanSPEP conference in Newfoundland in northern Alberta. I then zigzagged to Vancouver, stopped for 20 hours, re-packed my suitcase and headed east.
Choosing the Perfect Swag and Giveaways: Making Your Event Sustainable and Environmentally Friendly
Who doesn’t love little goody bags after a successful event? We know we do! They serve as a delightful souvenir to take home. But what if we told you that these little prizes could also be sustainable and environmentally friendly?
10 Proven Strategies for Improving Profit Margins in Your Business
Running a small business in Canada can be both challenging and rewarding. One of the key goals for any business owner is to improve profit margins and ensure long-term success. While there is no one-size-fits-all solution…